Laurence’s work experience has been in the area of service/ retail marketing management. He has held general management and directorship positions in the corporate arena in the homebuilding, property development and financial services sector. In addition to having been the Program Director for the Post Graduate Diploma in Business Administration and the Master of Management in the field of Strategic Marketing at Wits Business School He currently is a Marketing, Business Start-Up & Strategy Consultant, specialising in marketing planning and strategy facilitation for Corporates, SMME’s and NGO’s. He continues to lecture on a Part-time basis in the field of Strategic Marketing, Entrepreneurship, Corporate Innovation & Entrepreneurship, Customer Centricity and Business Start-ups on numerous Academic and Executive Education Programs both face to face and online at WBS as well as for other Business schools including USB-Ed, UFS, the new Johannesburg Business School in South Africa and others in Namibia, Botswana and Mauritius.